Shopping Tours & Discounts!


Shop America Alliance, the travel trade organization dedicated to promoting shopping, dining and cultural travel as the top tourism activities, has announced expanded strategic partnerships with, the top ranked web site for outlet shopping in the USA, and, the #1 shopping tourism site for Canadian cross border shoppers.

OutletBound, an industry pioneer in Outlet Shopping marketing, first launched its web site in 1999 and relaunched an exciting new look in 2013.  With its impressive depth and breadth of content, has attracted a loyal long-term following. Featuring updated content on more than 200 US Outlet centers, smart phone and tablet optimization, currently attracts over 100,000 unique visitors monthly, with 1/3 of those visitors from outside the USA. is the top shopping tourism web site for Canadians interested in cross border shopping in the USA and a strategic partner with Shop America Alliance.

“We are excited to partner with and,” states Rosemary McCormick, President of Shop America Alliance. “They are excellent marketers, integral to promoting outlet shopping and successful promotion of the USA Outlet Shopping. Through this creative collaboration we are developing new opportunities for Shop America partners.”

Randy Marks, partner of OutletBound LLC states: “ provides expanded marketing opportunities to outlet center developers and retailers. provides free basic listing information of all outlet centers and retailers along with exceptionally cost efficient opportunities for enhanced marketing.”

Stephen Fine, Founder of and partner of OutletBound LLC states: “Outlet retail is the fastest growing category of USA shopping per Value Retail News and the International Council of Shopping Centers (ICSC).  There are currently 200+ outlet centers in the USA. Canadians love value and clearly these outlet centers are among the shopping destinations that we look forward to promoting.”

Shop America Alliance is the travel trade organization representing hundreds of the premier shopping tourism destinations, retailers, shopping centers, museum stores and outlets in North America. Founded in 1998, Shop America Alliance co-produces the annual ONE Travel Conference and SASI-ONE Awards and The Cultural Traveler guide, publishes Shop America Magazine and markets more than 175 shopping, dining and cultural tours in 40 cities.  For more information on Shop America Alliance, visit , or call 707-224-3795.

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White Papers

Shop America Alliance publishes a series of tourism educational white papers in partnership with the Museum Store Association and the US Cultural & Heritage Tourism Marketing Council. These are available free to members of SAA, USCHT and MSA and the media.

  • Driving Cultural Tourism in Challenging Times
  • Tourism 101 – Basic Information for Selling to Tourists
  • Partnership Strategies for Building Tourism Business
  • Public Relations and Special Events to Build and Track Tourism Business Online Travel and Tourism Marketing Strategies
  • Train Your Team To Be Tourism Ambassadors

Please email your request for PDF versions of any of these White Papers to Sheila Armstrong.

Media Contact

Rosemary McCormick